Boutique healthcare marketing in Florida

Growth systems built on real healthcare operations.

MediaMed Corp combines strategy, content production and operational judgment for primary care organizations, medical centers and Hispanic-market growth. We don't speak about healthcare marketing in theory. Our methodology is grounded in scaling from 1 to 172 centers, managing $3K to $6M budgets, and delivering 75% organic growth.

1 → 172centers scaled through coordinated growth systems
75%organic growth—proof that systems work
ES / ENbilingual strategy and execution for Florida and regional markets
MediaMed healthcare strategy team

Built on teamwork

MediaMed Corp's methodology comes from coordinated execution.

Strategy, production, operations and growth were managed as one system—with Groy Pereira, Barbara Ferreiro and Mayte Ortiz driving alignment from different angles.

1 → 172
medical centers across the Cano Health growth story
75%
documented organic growth
858K+
calls generated
54%
reported lead-to-enrollment conversion
$3K–$6M
budgets managed
13
TV projects and 1,700+ hours produced

Why MediaMed Corp

Boutique healthcare strategy built on operational experience, not theory.

Most healthcare agencies talk about growth. MediaMed Corp has lived it. We understand medical center operations, variable budgets, patient acquisition cycles, regulatory sensitivity and the discipline required to align messaging, follow-up and measurable outcomes across multiple locations.

System before tactics

Every service is designed to build a clearer growth mechanism: messaging, patient journey, lead follow-up, content production and market authority working as one coordinated system.

Grounded in operational healthcare

MediaMed Corp's methodology comes from real experience scaling primary care, managing multi-location operations, and driving organic growth in competitive healthcare markets.

Coordination over heroics

Growth at scale requires aligned teams, not individual expertise. We structure work so strategy, creativity and operations reinforce each other.

Featured case study

From 1 to 172 centers: the growth story that shaped MediaMed Corp's methodology.

This is not a theoretical framework. MediaMed Corp's approach comes from scaling a healthcare organization where growth, operations, production and marketing had to work as one integrated system. That real-world experience informs every service we offer.

388,667 new primary care members reported across 7 states.

63% reduction in cost per enrollment over a three-year period.

858,000+ calls generated with a conversion-focused strategy.

Budgets managed from $3K to $6M.

Services

Four service lines designed to build growth from multiple fronts without losing coherence.

Each landing page expands one part of the system. Some organizations begin with strategy, others with content or follow-up. What matters is that the site makes clear how those parts connect.

Marketing Strategies

Strategic growth plans built on healthcare operations, not marketing theory.

Market planning, positioning, patient journey design and multichannel orchestration for healthcare organizations.

  • Florida market and competitor diagnosis.
  • Differentiated positioning for primary care and local healthcare markets.
  • Patient journey architecture and stage-based messaging.
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Marketing Strategies
Lead Management

Convert interest into patients with systems designed for healthcare operations.

Lead management, sales follow-up, call optimization and conversion built on clinical-commercial logic.

  • Mapping of the lead, call and scheduling flow.
  • Audit of the response process and leakage points.
  • Scripts, priorities and follow-up criteria.
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Lead Management
Content Production

Premium audiovisual content that builds medical credibility and supports growth campaigns.

Video production, photography, TV, branded content and medical storytelling for campaigns and institutional brand building.

  • Creative concept development for campaigns and brand storytelling.
  • Video production, interviews and authority-building pieces.
  • Corporate photography and visual assets for web and media.
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Content Production
Media Consulting

Institutional narrative, spokesperson strategy and public authority for healthcare organizations.

Media consulting, institutional narrative, public authority and visibility opportunities with a healthcare focus.

  • Definition of institutional narrative and talking points.
  • Spokesperson preparation and media messaging.
  • Evaluation of editorial and PR opportunities.
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Media Consulting

Packages

A boutique model designed for different stages, from launch to multi-site expansion.

Not every center needs the same structure. That is why the offer is organized by stage of maturity. The logic is simple: come in early if needed, then expand the structure as complexity grows.

Startup

For founders opening or launching their first medical center.

Join you from the beginning with brand clarity, commercial structure and early growth actions.

Team: Dedicated boutique structure built for launch-stage execution.
  • Initial positioning and core messaging.
  • Digital presence guidelines and launch-ready content.
  • Opening roadmap and early patient acquisition plan.
  • Close support throughout the zero-to-one stage.
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Boutique Growth

For operating centers that need a more organized growth system.

Blend strategy, campaigns and creative support without losing proximity.

Team: Dedicated working team with weekly coordination.
  • Quarterly growth planning.
  • Campaign support and continuous optimization.
  • Priority content for performance and authority.
  • Actionable reporting for leadership.
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Multi-Center

For groups managing several locations and more operational complexity.

Organize messaging, follow-up and consistency across sites.

Team: Multidisciplinary team with executive cadence.
  • Multi-site architecture and market priorities.
  • Lead flow management and marketing-operations coordination.
  • Campaign production and location-specific kits.
  • Metrics oversight with scalability in mind.
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Enterprise Advisory

For organizations that need senior judgment, authority and expansion support.

Strategic consulting and high-level guidance for moments of greater visibility and complexity.

Team: Senior direction, specialized pods and initiative-based support.
  • Institutional narrative and executive positioning.
  • Media consulting and regional growth guidance.
  • Support for launches, reputation and spokesperson strategy.
  • Flexible model based on business complexity.
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Recommendations

Trusted by leaders who worked alongside us.

The people below worked directly with Groy Pereira and the MediaMed Corp team during the Cano Health scaling period. Their perspective reflects real collaboration, operational alignment and documented growth.

“A true team player, he does not allow organizational boundaries to be an impediment to progress and cooperation.”

John Courtney
Operating Partner at INTANDEM CAPITAL LLC
Validates cross-functional leadership and collaboration in the Cano Health story.

“Groy is a phenomenal creative professional. It is a real pleasure joining forces with him on marketing and company growth strategies.”

Sandra Ochoa, MBA
CEO, Vemax Insurance Agency | Medicare & ACA expert
Adds credibility in Medicare, growth strategy and the Hispanic market.

“High creativity, high execution, high business results.”

Mayte Ortiz B.
Independent Marketing Consultant
Captures the balance between creativity and business results.

Frequently asked questions

A website designed to answer key questions quickly and organize the sales conversation.

Does MediaMed Corp work only in healthcare?

Yes. We specialize in primary care, medical centers, Medicare and healthcare organizations. That focus is intentional—it's where we have deep operational experience and where we can deliver real value.

Can you support us from day one of opening a center?

Absolutely. The Startup package is built for teams launching their first location. We provide positioning, messaging, digital foundation and a 90-day patient acquisition roadmap.

Is your work bilingual?

Yes. We deliver strategy, messaging and execution in English, Spanish or bilingual models, with specialized expertise in Florida's Hispanic healthcare market.

Do you do project work or ongoing partnerships?

We structure engagements as ongoing boutique partnerships. We can start with a strategic audit or roadmap, but the goal is always to build a system you can sustain and scale.